Publishing

Control when and how your content goes live on your storefront.

Post Lifecycle

Posts follow a three-stage lifecycle:

Draft → Published → Archived

Draft

New posts start as drafts:

• Not visible on your storefront
• Can be edited freely
• No public URL accessible

Use drafts for:

• Work in progress
• Content awaiting review
• Scheduled content preparation

Published

Published posts are live:

• Visible on your storefront
• Accessible via public URL
• Indexed by search engines

Archived

Archived posts are retired:

• No longer visible on your storefront
• Still accessible in your dashboard
• Can be republished if needed

Publishing a Post

1. Open the post
2. Review all content
3. Change status to Published
4. Save

The post immediately appears on your storefront.

Unpublishing

To remove a post from your storefront:

1. Open the published post
2. Change status to Draft or Archived
3. Save

The post is immediately removed from public view.

Pinned Posts

Pin important posts to feature them prominently:

1. Open the post
2. Enable Pinned
3. Save

Pinned posts may appear:

• At the top of blog listings
• In featured sections
• More prominently in navigation

Where Posts Appear

Blog Posts

Blog, News, Review, and Story posts appear:

• On your /blog page
• In blog navigation
• In search results

Legal Posts

Legal category posts appear:

• In footer navigation
• On dedicated legal pages
• Linked from checkout or forms

SEO Considerations

Before publishing, optimize for search:

Title

• Include relevant keywords
• Keep under 60 characters for search display
• Make it compelling for clicks

Description

• Summarize the content clearly
• Include target keywords naturally
• Keep under 160 characters

URL Slug

• Use descriptive, keyword-rich slugs
• Keep them short and readable
• Use hyphens between words

Content

• Structure with H2 and H3 headings
• Include relevant keywords naturally
• Add internal links to other content
• Use descriptive image alt text

Publishing Workflow

Solo Workflow

1. Create draft
2. Write content
3. Self-review
4. Publish

Team Workflow

1. Writer creates draft
2. Writer completes content
3. Editor reviews
4. Editor publishes

Use notes or descriptions to track review status if needed.

Scheduling Posts

DealerSpot does not currently support scheduled publishing. To publish at a specific time:

1. Prepare the post as a draft
2. At the desired time, change status to Published
3. Save

Bulk Publishing

To publish or unpublish multiple posts:

1. Change each post's status individually
2. Save each post

Next Steps